30 December 2018

Fellow Creatures: A New Post


A new post over at my Fellow Creatures blog looks at the responsible use of pets in advertising, and some new guidelines from the British Veterinary Association on what advertisers should (and shouldn't) do. The report calls for advertisers to consider the five welfare needs in what they are depicting.

My post is called, Using pets to sell: Responsible use of animals in adverts.

(Photo: Daniel Frank/Stocksnap).

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